Fair enough. It's your choice, right? So back to my original point, I am not sure what the problem is.
.... In this case, I suppose, it's the prizes on offer, which for some people make it worthwhile.
First, it's very poor business practice to entice your customers to perform acts which are illegal. DJI is only wanting to get free advertising for their products at the expense of it's customers. It's called fleecing.
Second, DJI is not offering guaranteed prizes. They are only offering the
possibility of a prize. And only to a few. And there is not really any mention of how the entries will be judged or who will be judging them. I,e, what is the criteria being used?
It is a total WIN, WIN for DJI. They receive numerous high quality video entries that they now have sole rights and ownership to. With no compensation to the people who did the actual work. Only the suggestion that those who send DJI their work might receive some free products. Maybe.
DJI can then use those video clips for whatever purposes it wants, such as advertising to promote their products, at no cost to them. A huge savings in advertising dollars for them. Reputable companies pay large amounts of $$$ for this type of advertising media.
Yes, you can decide to just not enter. But the point is they shouldn't be doing this in the first place. It is
UNETHICAL.
It would be like Ferrari asking it's customers to film themselves and their cars driving high speed on public roads and highways so that Ferrari can use the shots in their next commercials.
The company assumes no liability and no monetary investment and receives huge benefits.
If I have cinema quality footage of the Hoover Dam or Yellowstone or the Grand Canyon, I'm not going to give it to DJI on the outside chance I MIGHT get some free products. I'm going to sell it to National Geographic or The Discovery Channel or something for a large sum of money. Enough to buy the products DJI is offering at least 10 times over.