What amazes me is the number of people who just dive right in and start flying MRs without even bothering to read the documentation. I could be wrong, but my sense is that, for better or worse, DJI is selling *way* more than any of its competitors. Further, they're the first with kits that don't *require* assembly from scratch and lot's of technical skills to get into the air. Even though I'm handy with a computer, soldering iron, and digital multimeter, it was the Phantom with Zen H3-2D that got me into this hobby. To some hardcore MR hobbyists, the Phantom is a toy. But the inaccuracy of that view is obvious from the thousands of posted videos taken with P1 and now P2 setups. This gives DJI access to creating and serving a portion of the MR market that is not yet ready for much of DJI's competition. The great unwashed masses who just charge the battery and go out and fly, for better or worse....